The concept of exclusivity for PlayStation games has always been one of the ecosystem’s key selling points, but that has evolved in the current generation. PlayStation now maintains exclusivity only in terms of console competition but has become more open to bringing its flagship titles to PC in due time. The reasons for this shift in thinking have been broken down by the former president of SIE Worldwide Studios, Shuhei Yoshida.
In his appearance on the Sacred Symbols+ podcast, Yoshida — who has since retired from PlayStation’s executive ranks — explained why these exclusive games eventually find their way to PC, and there are three main reasons behind this strategy.
First, this approach aims to reach PC gamers who do not own a PlayStation console. The idea is to introduce these players to well-beloved and popular franchises, hoping that when a new instalment is eventually released, they will consider purchasing a PlayStation console to play the games first.
The second reason is the most understandable one, it’s all about the added revenue. Yoshida pointed out that porting an existing game to PC is a much easier and more cost-effective way to generate profit compared to developing a brand-new title. The revenue generated from these PC ports is then reinvested into developing new games, especially as production costs continue to rise.
The third and final factor? China. He emphasised that PlayStation recognizes the massive gaming market in China, where PC is the dominant platform. To tap into this lucrative market, making PlayStation titles available on PC became the most logical step.
This combination of factors has driven Sony to continue bringing their exclusive games to PC, a strategy they remain committed to today. It has most certainly helped the gaming giant in welcoming greater financial success, and with the added resources to pump back into its first-party studios, it further strengthens its grip on the console market.
